Capture

New interest in.
New business out.

Respond, qualify, route and follow up on every new buyer enquiry — from calls and forms to demo requests — before momentum cools.

8+
Channels captured
<60s
Response window
1
Source of truth
Inbound channels converging
Routing dashboard
New enquiry · routed in 47s
Missed calls·
Website forms·
WhatsApp & DMs·
Booking requests·
Quote requests·
Webinar leads·
Referrals·
Demo requests·
Missed calls·
Website forms·
WhatsApp & DMs·
Booking requests·
Quote requests·
Webinar leads·
Referrals·
Demo requests·
In plain language

What it is.
What it isn't.

A precise definition matters. Soluma sits where interest lands — not where it begins.

Yes

What Soluma is

A lead response, qualification, routing and follow-up system that converts new inbound interest into booked appointments, consultations, quotes, demos and qualified pipeline.

No

What it isn't

It is not lead generation from zero. Soluma takes the interest your business already receives and makes sure none of it leaks between channels.

Where new business leaks

Interest appears.
Then quietly disappears.

Most businesses don't lose new business for lack of interest. They lose it in the seconds, hours and days after the interest appears.

Missed calls

Voicemails buried while a competitor answers.

Forms after hours

Enquiries sit overnight until the lead has cooled.

Scattered WhatsApp

Conversations stranded on staff phones.

Quote requests

Opened. Forgotten. Never followed up.

Demo requests

Land in the CRM with no clear owner.

Webinar leads

Promising buyers without context for sales.

Soluma closes the gap — capturing new business opportunities and tracking every new buyer interest before it goes cold.

Before · After

What Soluma turns into new business.

Side-by-side: how each channel performs today, and how it performs once Soluma sits in the middle.

Missed calls01
Before
Buyer hits voicemail and calls a competitor
After
Instant response and follow-up
Website forms02
Before
Enquiry sits after hours
After
Captured and routed in seconds
WhatsApp & DMs03
Before
Scattered across staff phones
After
Centralized with full visibility
Booking requests04
Before
Buyer doesn't complete the next step
After
Guided into the booking path
Quote requests05
Before
Follow-up depends on memory
After
Chased consistently until live
Demo requests06
Before
No clear owner in the CRM
After
Routed to the right rep instantly
Webinar leads07
Before
Good-fit buyers buried in the list
After
High-fit leads prioritized
Inbound sales08
Before
Every lead looks the same
After
Scored, qualified, ranked
How it works

From new interest to next step.

Five movements that replace manual triage with a system that simply doesn't miss.

01
Capture

Every call, form, chat, WhatsApp, quote, booking, demo, referral and webinar lead enters one flow.

02
Respond

New enquiries get a timely response or next-step prompt — no waiting on a manual inbox check.

03
Qualify

Understand whether the buyer wants an appointment, quote, consult, demo or urgent help.

04
Route

Ready buyers reach the right person, booking path, sales owner or follow-up sequence.

05
Track

See which enquiries were captured, followed up, booked, routed, delayed or still need action.

FAQ

Quick answers.
No fluff.

Can't find what you're looking for? Run the diagnostic — it'll surface the specific leaks in your flow.

What problem does Soluma New Business Engine solve?+

Soluma stops new buyer interest from leaking because of slow response, missed calls, scattered WhatsApp messages, untracked quote requests, weak qualification, unclear ownership, poor routing or inconsistent follow-up.

Who is it for?+

High-ticket service businesses and B2B sales-led companies that already receive calls, forms, chats, booking, quote or demo requests but lose opportunities because follow-up is too slow or manual.

What outcomes can Soluma help improve?+

More booked appointments, consultations, quotes, demos, qualified sales conversations and pipeline opportunities from the interest you already receive.

Is Soluma the same as a CRM?+

No. A CRM stores lead data. Soluma makes sure new buyer interest is captured, responded to, qualified, routed, followed up and tracked before it goes cold.

Is this for old leads or new leads?+

This Capture pillar is for new interest arriving now. Old leads, stale opportunities and no-show recovery belong under the Revenue Recovery pillar.

Start with one leak

Find where new business is slipping — and close the gap.

Run a quick diagnostic on how your team responds, qualifies, routes and follows up new buyer interest today.